I will admit I am not usually the greatest at taking feedback. I find it hard to get my head around my own stubborn thoughts of being able to do it myself and not needing help. With all that being said I got really great feedback on my last idea napkin and I will do my best to work it into this one.
Like in my last idea napkin, I stated how I am a telecommunications major and have been in management at my first ever job. I talked a lot about how I had my hands in all things like dabbling in marketing and managing a business. But in the feedback I got they stated it's okay to outsource and get help from others like in making a website which I have little experience in how to do. This got me into thinking about trusting others and maybe bringing in a small team to help me with my idea.
My service that I would offer is a store that deals in international goods. Almost like a Sams club or Costco but instead dealing with different countries in each sector. This would meet unmet needs because there aren't places like that besides the foreign foods aisles in grocery stores but they don't cover nearly as much stock as I would have. Along with this store I would like to have a online website that deals in similar goods that can be shipped to peoples houses.
My customers would be people with different ethnic backgrounds. They might find it hard to ship goods from other countries so having a location that they can go to and potentially have goods shipped to in a steady supply would be beneficial. This could also help foreign companies get more publicity in the states with the potential to compete with our own markets. Another type of consumer is people want to just try different stuff out.
People would pay money here because a lot of people I have interviewed find it hard to have their families ship goods to them without insane trade costs. We not only would buy it in wholesale bulk but could have a steady source for customers to reliably come back to through membership deals with us.
As stated in feedback as a telecommunications major we have a head start in having the ability to market our products. I have the skills to produce videos and build my own social media sites so being able to bring that into the business world would be very beneficial.
I believe with that being able to get goods at the start will be weak. Time will help build relationships with companies and being able to settle on a teamwork with companies that want to get their foods overseas will drive competitiveness with other businesses. I think my background works well with this field because it will allow me to use my managing skills to help steer my team. I just think it will be very pricey in the beginning. I used feedback into two ways, using the ideas of sourcing my ideas to get a grander picture and to help make my website and the second by rethinking how I would get the goods shipped to my Sams club esque store. I think with more feedback on my ideas will help me further fine tune my company into what I want.
Christian, I like your idea because it is convenient more than anything. A lot of stores have a few items from different countries and call it a day. Publix came out with the international food section, but it has limited items. It doesn’t really serve a purpose if someone wants to go and purchase multiple things from a store to cook.
ReplyDeleteYou have a unique idea. It is indeed difficult sometimes to consider feedback especially when you have taken time to build the idea. I think you are on track, demand of food native to many countries across the world is high in USA. The idea is huge and profitable especially with a good start up capital, otherwise you may get stuck with logistical costs if you assume the whole process from importing to retailing in USA. I would ask you define the process from buying abroad to selling in USA. Then break the process into segments. In that way you can see if its profitable to take all processes or only focus on a few segments
ReplyDelete